Category: Marketing

Take Lynne Golodner's 21-day Blogging Challenge this April!

Sharing Stories

“If you just focus on the product, people will tune out. You have to share stories.” ~ David Hendrickson, founder of apparel company Hendrick & Co., who kicked off his brand-building with a heart-tugging tale about his sick puppy William (from Inc. Magazine, February 2015) Think about it. The only way to pull people in, is through story. A compelling… Read more →

Register for the winter 2015 writers workshop at

The Last Workshop

Tonight is the last time my fall 2014 writers workshop will gather to share words, offer feedback and encouragement, and feel a part of something meaningful and focused. I have a surprise for each lovely participant as a tantalizing farewell in the hope that they will keep writing and spice it up. This year I’ve spent a lot of time… Read more →